Whatever You Do, Don’t Bore Them: How to Use the Power of Surprise, Delight, and Story to Win More Clients

Most marketing? It’s ignored. It's predictable. So your brain filters it out.
Marketing that surprises, delights, and tells a story? It gets remembered.

If you’re trying to win new business, attract great talent, or keep your best clients, you need more than another sales pitch—you need a story that sticks.

In this hands-on workshop, branding expert Taylor Rubart will show you how to:
• Stand out with stories that connect
• Get remembered by creating emotional, memorable moments
• Win clients with marketing that actually works

You’ll walk away with a clear framework, real-world examples, and practical steps you can apply immediately to sharpen your message and grow your business.

Taylor has helped companies from WRS and Faber Construction to McKinstry and Cornerstone General Contractors uncover what makes them unique and turn it into powerful marketing that drives results. As Ryan Likkel, CEO of WRS, put it: “You’re helping us communicate our story and put our brand out there in a very positive way.”

Stop blending in. Start standing out. Register today—spots are limited!

Shawn O'Donnells (122 128th St SE, Everett, WA 98208)

AGC of Washington Event Cancellation Policy

All transfers or cancellations must be received 3 business days prior to the event start date to avoid forfeiting 100% of the event fee. To clarify, if the event is on Tuesday, you must cancel the Wednesday of the preceding week by 5pm.